How KES Language College Transformed Course Management with Coursedate
The KES Language College in Sheffield uses Coursedate to advertise its courses, take bookings online and manage course enquiries.
New courses run three times a year - from the start of each school term. The classes are popular and each term there are several hundred new bookings for evening classes in different languages including Arabic, Spanish, Italian, French and Japanese.
The team at KES previously used spreadsheets to manage course bookings. The course catalogue was a .pdf flyer and people booked places on courses by filling out a .pdf form. The switch to Coursedate has made a big difference to course management at the college.
There were several immediate and important benefits:
1. Advertising courses online
It became easier to promote and update courses online. Coursedate's publishing tools make it very easy to create and maintain an online course directory - one that works on both mobile and desktop devices.
Time is saved when editing and updating courses. New instances of a course can be created by simply copying and amending an earlier version.
2. Streamlined data colection
Data collection is much more efficient. Learners can book themselves onto courses with Coursedate. There’s no copying of data from forms into spreadsheets, so again time is saved and data is more accurate. The team at KES can now use Coursedate’s learner management functionality to see a learner’s complete course history.
3. More course bookings with mobile friendly course pages
Coursedate is mobile friendly. Course overview pages look great on mobile and the booking form works really well on a phone. This is important because most learners now use mobile phones to book courses. The KES Language College demographic is skewed towards older learners (many are retired), but even in this group, over 50% are using a mobile phone to book a course.
4. Sticky course pages with Amazon style suggestions
Coursedate automatically does Amazon style ‘These courses are popular right now’ and ‘Other courses you might like’. Visitors to the online directory are encouraged to stay on the site and keep looking until they find a course that matches their interests.
5. Collect course enquries and bookings online
Most course enquiries now come in through the online directory. Again this means more efficient data collection and improved data accuracy. And of course, it also means that the language college team now has a consolidated, structured database of information about learners, course bookings and enquiries.
6. Course waiting lists
Visitors to the online directory can see immediately if a course is full. They might decide to book an alternative or they can add themselves to the course waiting list. The college admin team can quickly see both course enquiries and the course waiting list.
7. Coursedate saves time
Other features like the admin dashboard and Coursedate's built in reports give the KES team almost real time data about how enrolments are increasing across the different courses.
Conclusion
Coursedate is a great choice for course providers and training companies that are looking for a better course management solution. With Coursedate you can build an engaging course directory and then manage bookings, client organisations, learners, tutors and attendance. It's an affordable and very user-friendly upgrade from the world of multiple spreadsheets to modern online training management software.